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Google AdSense just introduced a new update to its Auto ads feature called "ad intents". This new format, launched on April 16, 2024, aims to shake up how ads are shown within content, promising a proper integration that benefits both website owners and visitors.
What Are Ad Intents?
Ad indents is new feature that provide a unique experience to the visitor. whenever the user clicks the native ads it will appear like pop-up with a full description of product and detail which is benefit for both advertiser and publisher.
How Do Ad Intents Work?
If you're reading an article about hiking, and you come across a link about the best hiking boots. If that link is an ad intent, clicking on it won't just take you to a product page. Instead, it'll show you a little box with helpful search results about hiking boots, and some ads related to hiking gear. You will be seeing the ads which going being redirect to new website and it will look professional not like a boring ads.
How to Get Started
If you have a blog website with a AdSense approval then just move forward to the intents. Just go to your AdSense account, find the Auto ads settings, and look for the option to enable ad intents
What's Next
In addition to launching ad intents, Google AdSense is also working to a new feature called AdSense Page. This will help website owners like you make the most of your AdSense account, with tips, insights, and opportunities just for you.
Ad intents are a new step in making the ads ads less annoying and more useful. By focusing on relevance and privacy, they're aiming to create a better experience for everyone involved. So whether you're a website owner or just a visitor, keep an eye out for ad intents popping up near you.